What is Social Media ?
Social media sites don’t have their own pages of content, beyond a contact page or registration page. All the content is created by its users.
This last point is key. Also, social media sites don’t have a message or agenda of their own to share. They simply provide a platform through which their users can share their messages. Whatever you find on a social media site is created by its users.
This is what makes social media such a big thing. It is truly different from traditional websites which publish information.
Read the following 2 articles for more information on how to increase traffic and use Social Media more efficiently
Check this -> What Is Social Media?
Check this -> How do you generate traffic with social media?