How to grow your blog audience?
Want more traffic on your blog, you have to grow your reach. This eventually implies driving as much targeted traffic to your blog as could reasonably be expected.
Increasing traffic and increasing opt-ins will build your reputation, authority and sales– and vice versa. Your blog will grow when more people link to you, trust you and post about you.
Looking for some proven blog writing strategies to grow your blog audience faster – These 7 Steps will help you achieve your target audience!
Keep interacting within the community
Focus on creating partnerships and strong relationships with other bloggers in the community. Figure out ways of helping other bloggers in your niche. Seek your target audience, leave useful comments, share other people’s content on social media.
Write guest posts
Check out some blog writing tips to do Guest blogging.
- Identify niche blogs with good engagement and social shares.
- Before pitching them, connect with the owner of the blog.
- Make a perfect email pitch telling the blogger how you will help them.
- Write good blog posts even for guest blogs.
- Build an email list using your guest posts
- Promote your post effectively
- Respond to comments to increase engagement and get noticed
Think of your audience and write content
To grow readership faster, publish the right content for your target audience. Create content for their needs and soft spots. Because when you publish the right content consistently, those readers will stick around and proud to share it with their family and friends. Spot emerging trends with Google Alerts and write newsworthy content to get visibility.
4 Add social share buttons to your blog
To encourage social shares, make it easy for your audience to share content by adding social share buttons on your blog. When you get more social shares, chances are that you’ll get more traffic. This can be made easier by using WordPress Plugins available. Chances are that for each new person that shares your content, more new readers will find their way to your blog.
Limit the use of social share buttons if they are not in use. Try to show share counts only if you get a lot of social shares. Avoid if they are less. That could have a negative impact. Adding tweet boxes to share a quote or tip can also go a lot way in getting more audience to follow you.
One of the best ways to grow your blog audience is to use social media advertising to promote shares of your blog posts on Facebook, Pinterest, LinkedIn and Twitter as much as possible.
Giveaways and contests
They act like lead magnets by getting shares, reviews, comments, follows, hashtags. It’s a powerful way to boost your growth and establish an online presence. Giving an Ebook is one of the most effective methods!
Don’t stop after writing. “Promote”
There’s a lot more to promoting a blog post than publishing it to your social media accounts. Promotion tactics will vary from niche to niche, as all are different. Create your own blog post promo checklist.
Here are some basic promotion tactics that you can add to your checklist:
- To Email your subscribers
- To Share on social networks
- To share on popular social bookmarking sites
- To share on niche social bookmarking sites
- To Let know people whom you’ve mentioned
Hook your readers with awesome headlines
No reads, no sharing, No traffic if you fail to hook your readers with your headlines. You want them to read your posts, you have to create attention-grabbing headlines for your blog posts.
Simplify user experience on your blog
Every element on your blog must have a defined purpose, if it doesn’t serve any reader needs – it probably shouldn’t be there. Make it clear who your blog is for and how your blog will help them. Consider removing anything that doesn’t have a purpose. Try to improve page loading times. Keep main navigation menu simple and focused.
Offer visitors easy and multiple subscription options
Try to offer you visitors’ clear and easy subscription options. They should be able to find at least one option (email, Facebook, Twitter, RSS and so on) that suits his or her preferences. Email shouldn’t be the only one.
Create a specific page on your blog that explains your subscription options. You can also display pop-up asking visitors to subscribe before they leave your blog. These can double your subscriptions without significantly affecting the bounce rate.
Be accessible to your audience:
Engage with your readers. Respond to them and involve them in your content. All this will help cultivate a stronger community around your blog. Allow visitors to leave comments on your blog that will convert your site with informational articles into a community. Visitors will keep coming back when they know they can ask the author questions and interact with other readers.
Ask visitors what they want to read
You can add a quick survey feature to your blog wherein visitors can submit a topic idea. A survey not only helps you learn more about what your visitors want, but also ensures that you won’t run out of blog post ideas.
You can grow your audience by using these proven tactics and some others would help you make your audience coming back for more of your content. The key is to think of more ways to keep new visitors on your blog longer and get them to subscribe before they go.